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Testimonials

Our clients

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The voice of our clients

Our clients come from various industries such as healthcare, legal, construction, IT, financial, education, culture or hospitality. It is their experience that best speaks about what we can do for you. Here are the words of some of the business owners and top executives who entrusted their brands to us.

Franklin Templeton Bucharest
„I started working with Brandocracy in February 2022 on a special communication project.
My colleagues and I appreciated deeply the professionalism and the perseverence
demonstrated by the entire Brandocracy team!”

— Marius DAN, Deputy General Manager for Corporate Strategy at Franklin Templeton Bucharest (The Property Fund Administrator)

fagura
„We needed to set the path for FAGURA's long-term development and worked with Brandocracy on the brand and marketing strategies. We started with a detailed analysis of the brand, understanding customer behaviors, studying market trends, and observing competitive movements.

Working with Brandocracy helped us transform this strategy into a clear and vibrant visual identity that conveys our core values. Together, we created a brand book that reflects Fagura's strategic direction, refined the logo, and developed a visual identity that enhances the trust and support we offer to our community. The new colors and visual elements reinforce the relationship with our investors and entrepreneurs. The deliverables they developed will serve us well for many years to come. Furthermore, we redefined our website identity to better reflect our values and provide a superior user experience.

The collaboration with Brandocracy was remarkable, and the results will support us in building a successful financial community. Thank you to the Brandocracy team for your professionalism and dedication!”

— Tudor DARIE, CEO & founder Fagura

Fagura

Regina Maria
„In Healthcare, the experience lived by the patient is extremely important. Even more so when it comes to hospitalization. We found in Brandocracy the partner who shares our attention to the well-being of the patient, coming with a strategic vision, doubled by an applied one. The strategy that they built for Regina Maria Cluj will surely support us in offering a premium experience to our patients.”

— Greta Redeleanu, Marketing Manager

(The Private Healthcare Network) Regina Maria

Homplex
„Working with the Brandocracy team has taught me a lot about strategy and branding. We have identified together key-elements that contributed to the development of our business. I was impressed by their knowledge of marketing and the way they translated ideas into specific strategies. Their professionalism, dedication and creativity won me over and I'm glad we made the decision to work together.

I confidently and highly recommend Brandocracy to anyone looking to grow their brand.”

— Bogdan Panainte, Chief Executive Officer

Homplex

Rombat
„When I had the opportunity to work with the Brandocracy team, I discovered true professionals in branding and marketing, people who are passionate about their jobs, and who helped us to rediscover the Rombat values and DNA – a Romanian brand with a rich history and tradition. It was an intricate project: rebuilding the brand, defining a new market positioning, and creating the marketing strategy to support our development plans, vision, and objectives in both the internal and international markets.

We highly appreciate all the support from the Brandocracy team, including the assistance in implementing the branding, marketing, and PR strategies. Following this teamwork, we can now further pass the ROMBAT story – ”the battery that powers up the Economy” – to clients, partners, and collaborators, anywhere in the world.”

— Alin Ioaneș, CEO

Rombat

trendfurniture
„Thank you, Brandocracy team, for all the support you gave us, both in 2023 and, especially, during the pandemic, when we were facing extremely difficult decisions. Back then, the base for my decision included your advice and support. Basically, we said that «nobody is thrown overboard in the middle of the storm; we move forward together». And now, the result is showing. We have a strong, united team, taking Trend Furniture to the next level.”

— Viorel Băltărețu, founder & owner

Trend Furniture

„Brandocracy analyzed our business with artistry and surgical precision. Then, by employing their experience and know-how in branding and strategic marketing, doubled by a refined business methodology, they sustained us to improve our performance. We built the kind of relationship based on trust and mutual respect to which anyone in the business world aspires. Following the first year of working together, we decided to continue our collaboration – this is, in our view, a definite form of appreciation for the quality of the services rendered by Brandocracy.”

— Tiberiu Vărzar, General Manager

Plasmaserv

Scoala informala de it
„For over 4 years, we tried to build internally a communication strategy that would speak about the ideas, projects, values and services we offer. All this time, however, we felt that something was missing and that we manage to communicate only partially what we intended. Right after we started working with Brandocracy, Anca Rarau applied a method that brought out the red thread of our organization and enunciated it in a complete and remarkable way. This ensures us that the target audience understands our products faster and better. Anca also helped us with recommendations for the marketing strategy, which translated into business advantages for the company, shortly after having implemented them. I strongly recommend the Brandocracy method to any organization that undergoes the process of redefinition or re-invention and who wish to develop their brand nationally, even internationally.”

— Răzvan Voica, co-founder & CEO

Scoala Informala de IT

Tera Plast
„In 2018, we worked with Brandocracy on strategic marketing projects. The team coordinated by Anca Rarau demonstrated professionalism and recommended a set of growth perspectives regarding the positioning of the TeraPlast Group brands, which all translated into added value for our company.”

— Mirela Pop, General Manager

TeraPlast Group

„Starting with December 2019, Brandocracy is our ongoing partner due to their professionalism and the results achieved in the projects developed together. The PEOPLE in the Brandocracy team and their engagement turned our collaboration into a dear, heartily one.
We began with the rebranding process, we redefined our values, built the brand, the market positioning, and the visual identity. We continued with the marketing strategy and now we are working together on our employer brand. We created, together, our new website, the brand identity for AdVet - the line of veterinary pharmaceuticals, and we drew the marketing strategy for the digital platform dedicated to veterinary medicine. Following these projects, we are confident that we will further develop this partnership.
We recommend this wonderful team for their professionalism, experience, creativity, and openness.
Thank you Anca, Cipriana, Georgiana, Alex!”

— Dumitru Fodor, Founder

Vetro Solution

„We started working with Anca and her team in 2019 because I needed someone who could help me articulate and define my vision for DigiRay for the years to come. Also, we needed a strategy based on this vision that we had to implement it internally and externally to our patients and partners. All I can say is that Brandocracy delivered and is still delivering value to our organization as we are on our way to implement our strategy and fulfill this vision.”

— Cristian Pop, Founder & GM

DigiRay

„We started working with Brandocracy in 2019 due to the need to have a marketing strategy. All the brand fundamentals are reflected in the objectives and in the business model that we build and that we want to reach. We are very satisfied with the results we have had so far. Therefore, with Brandocracy, we have built not only a collaboration but a long-term partnership that we are sure will generate the expected results and professional satisfaction.
We thank the Brandocracy team for the energy, creativity, and work invested in this collaboration!”

— Claudiu Baciu, Founder

EMS Floor Group

Asociatia Administratorilor de Fonduri
„For the brand building and communication projects, the Asociatia Administratorilor de Fonduri benefited from the expertise that Anca Rarau – managing partner Brandocracy – brought within our collaboration. I am especially thankful for the value added to our strategic approach, as well as for her implication in coordinating the operations in the relationship with the PR agency and the media.”

— Jan Pricop, Executive Manager

Asociatia Administratorilor de Fonduri

„Anca is the first marketing director who believed in our ideas, in times when others considered them are naive or insignificant.

She supported projects which grew a lot, such as Jazz in the Park in Cluj, but also project which were created to remain small, such as Days of the North in Botoșani.

To me this means that Anca, before being a a marketing person, is a real, human person who seeks to understand the world and make it a little better, one who looks for meaning and purpose.”

— Ștefan Teișanu, Director of the Cluj Cultural Centre

Co-founder of the Fapte Association, President of the North Association

Golden Tulip
„We had the pleasure of meeting Anca Rarau during the training sessions organized for the Golden Tulip team.
In addition to the specific notions presented during the 2-day ”Customer Experience” training, Anca shared her experience with enthusiasm and an open heart and demonstrated a high level of professionalism. This way, she managed to create a proper atmosphere that encouraged our team to evolve by challenging our limits and helping us to better understand and decipher what our guests need. Not only did we find new things about ourselves, but we also rediscovered one another. We are looking forward to meeting Anca again for our next training.”

— Larisa Budaca, General Manager

Golden Tulip Victoria Bucharest Hotel

Centrul Cultural Clujean
„We worked with Anca Rarau from Brandocracy in organising the team and designing the marketing strategy for Centrul Cultural Clujean. Anca is a true professional, who commits 110% into her work in growing the projects in which she is involved. During our collaboration, I appreciated the structured, innovative approach she came with. For me, Anca is, before anything, an extraordinary person, a good adviser – with a special way of making you feel confident in your decisions, from strategy to the small things that bring out your story.”

— Mihaela Orosan, Marketing Manager

Centrul Cultural Clujean

women_rally
„In events organizing, timing and creativity are crucial. We found in Brandocracy a valuable branding partner that exceeded our expectations and delighted our target audience. They have created our visual identity and delivered outcomes tailored to our brand values and based on a deep understanding of our project's mission while providing the best customer experience.”

— Laura Savu, Founder

Women Rally